News 18th November 2019

Brave Bison Announces Three New Senior Hires

Leading social video company Brave Bison, has today announced the appointment of Fran Hale as Sales Director, Ben Sinden as Managing Director, Publishing and Louise Parker as Chief of Staff. The three hires signal a new wave of senior management brought in by top technology executive Kate Burns, who became CEO of Brave Bison in April of this year.

Fran Hale joins Brave Bison from PMYB influencer agency and has previously held roles at Myspace,, Mixcloud and Vevo. Throughout each role and company, particularly at Vevo, Hale learned about the power of social video, the passion with which people consume it and the impact it has within the digital ecosystem. From years of dealing with advertisers and agencies to successfully implement social video to improve marketing campaigns, Fran will be bringing a wealth of experience to her new role as Sales Director of Brave Bison. 

On joining Brave Bison, Hale says: “My career has led me to work with some of the most exciting names in music and video, so when a role became open at Brave Bison, giving me the opportunity to work at one of the world’s most valuable social content publishers, I immediately knew it was the right fit for me. On top of that, the opportunity to work with such an industry titan as Kate was too good a chance to give up!”

Having held leadership positions at Netflix, Telegraph Media Group and ITV, Ben Sinden joins Brave Bison as Publishing Director. Previously, Sinden has led content and publicity teams at international publishers and global entertainment corporations, delivered video technology products and infrastructure, raised VC funding and built multiple digital teams and businesses in start-up and corporate environments. For his new role, Sinden will bring with him over 15 years of experience in media, working across broadcast, digital, streaming and print on both client and agency side. 

 On his hire, Sinden says: From afar I've seen Brave Bison grow strong business units across rights and channel management, establishing themselves as experts in social video growth. With Kate Burns now at the helm, Brave Bison is ready for its next step. Leading the charge on rolling out owned and operated cross-platform brand strategy, to work with these already existing foundations, is a fantastic opportunity. I'm looking forward to growing audiences across existing and new channels, featuring original and exclusive content that will appeal to digital audiences globally.” 

Louise Parker joins from Insurtech Gateway, the insurance tech accelerator backed by Hambro Perks, as Brave Bison’s Chief of Staff. She previously worked as a technician on feature films for 7 years, most recently working as a Production Coordinator on Taken 3. After a career move which saw her complete an MBA at Warwick Business School, Parker helped launch Insurtech Gateway at leading London venture firm Hambro Perks. There she became “Head of Dealflow”, vetting over 100 start-ups and taking startups through to investment. 

On her hire, Parker adds: “Having previously worked with Kate Burns on an emerging start-up while at Hambro Perks, I immediately took to the chance of working with her again. Brave Bison is doing some incredible work in the space and I’m excited about joining such a talented  team.”