Link Up TV sought the help of Brave Bison in 2013 to help drive a following and monetise content on their foundling YouTube channel. They have since dramatically evolved within the UK grime scene and are now firmly established as a leading broadcaster of music and entertainment. So much so that huge US artists such as Drake have specifically asked to be featured on their channel and Rapman chose them to feature his trilogy, ‘Shiro’s Story’, before going on to achieve worldwide acclaim for smash hit film ‘Blue Story’. Link Up TV is now a global brand, recognised as one of the best platforms for rising talent to develop. In addition to their channel, the brand now hosts large scale events twice a year and Brave Bison has also rolled out an e-commerce merchandising strategy across their YouTube channel. 




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