18th July 2019

CIP Merchant Capital is pleased to announce its investment in Brave Bison Group plc (AIM: BBSN) (“Brave Bison”), a social video company quoted on AIM market of the London Stock Exchange. The Company has acquired, in aggregate, 36,332,550 ordinary shares of 0.1p each in Brave Bison, representing approximately 5.97 per cent. of Brave Bison’s issued share capital, for a total consideration of approximately £0.6 million.

In the year ended 31 December 2018, Brave Bison had revenues of £21.2 million, gross profit of £6.5 million, Adjusted EBITDA1 of £0.8 million, a net loss attributable to its shareholders of £71,000. As at 31 December 2018, Brave Bison had cash and cash equivalents of £5.4 million and net assets of £5.3 million. Currently, Brave Bison has a market capitalisation of approximately £11 million.

The investment constitutes the Company’s sixth portfolio company.

For further information, contact:

Rebecca Abigail ltd
Sebastian Aristizabal-Oviedo, Director
Email: bravebison@rebeccaabigailpr.com
Telephone: +44 207 849 4513

Allenby Capital Limited – AIM Nominated Adviser and Broker
Jeremy Porter / Asha Chotai
Tel: 020 3328 5656

About Brave Bison
Brave Bison is a social video company, specialising in cross-platform video content, connecting global audiences through social media. Its online communities reach over 135 million followers.

Brave Bison is one of the largest YouTube channel partners, with more than 700 channels offering targeted inventory opportunities, alongside in-house specialists that deliver audience development and optimisation. Brave Bison provides expertise across strategy, research, data driven insights, creative and production.

Brave Bison’s cultural connections and extensive networks have built long-standing client relationships with brands including P&G, Land Rover and Lego. With more than 70 members of staff across London, Singapore, Japan and Korea, the eight-year-old business continues to stay at the forefront of this fast-moving digital age.