Brave Bison’s partnership with Procter & Gamble for Tampax Compak Pearl Campaign wins 2nd place in YouTube Ads Leaderboard 2015 for France!

January 22nd, 2016

YouTube recently announced their YouTube Ads Leaderboard 2015, showcasing the top 10 most popular video advertisements on YouTube last year.

Brave Bison are delighted to report that the Tampax Compak Pearl Campaign which Brave Bison partnered with Procter & Gamble to promote, has achieved second place overall in YouTube’s Ad Leaderboard for France!

Brave Bison sourced the popular French YouTube talent, “Caroline et Safia”, for the campaign, whose channel focuses on beauty, fashion and wellness. This proved to be a great brand/ talent match and resulted in the production of a ‘Get Ready with Us’ video, which achieved great success in 2015. Despite, only airing in June 2015, the video has secured an impressive 4.1 million views, generated over 23,000 likes and 1,272 comments.

Full details of the rest of the YouTube Ads Leaderboard 2015 for France can be found here.